Pirelli is the fifth largest tire manufacturer in the world with a presence in 160+ countries. Pirelli generates a whopping (€) 6B+ in revenue annually with 19 manufacturing sites and a network of around 10,000 distributors and resellers. With such a world-renowned brand image, Pirelli needed that impactful brand image translated through their mobile efforts. Therefore, they turned to MobileBridge to help them refine customer data, nurture customers as well as reinforce their brand image through the most important medium today, mobile. (more…)
We are proud to announce Trelleborg Printing Solutions has successfully implemented their global omnichannel marketing with MobileBridge. Alessandra Bungaro, Communications Manager at Trelleborg Printing Solutions, tells us the story. (more…)
Ingram Micro is a renowned company that sells the future of mobility and next-generation technology. It’s the largest wholesale technology products distributor in the world with revenue of +40 billion USD and has over 20K employees. Recently acquired, its HQ still remains in Irvine, California. They have access to nearly 80 percent of the world’s IT spend in 170 plus countries. (more…)
“Progress Through Technology” is the company ethos for German-based leading luxury performance auto manufacturer, Audi. As the core belief that drives the development of every vehicle, it is also seen through their innovative marketing approach, including most recently their development of mobile applications to drive customer engagement. As a result, Audi has increased sales, drove higher conversion rates, and gained new customer insight. (more…)
The volume of information about mobile is just downright OVERWHELMING. It’s an expansive field with plenty of misinformation floating around. And if you do find factual information, it’s often fragmented and pieced into chunks, only revealing a few clues to the whole puzzle about mobile. Marketers and developers may practice a few disciplines such as mobile development, customer engagement, customer loyalty or user behavior when applied to apps, sites and the IoT, but one thing is for sure. Marketers are still barely skimming the surface when it comes to mobile.
I visited one of our customers, Copaco, and interviewed CEO Iwan Kuijpers about the company’s success.