The fight prevails. As technology advances, the modern-day CMO scrambles to makes tough decisions on fulfilling their customers’ needs and wants. With many challenges to overcome in the wake of mobile, CMOs must consider new and unfamiliar solutions to resolve such challenges. We’ve highlighted the top 3 challenges and reveal their unique resolutions. (more…)
Who says building retail apps was easy? Or gaining huge mobile ROI is effortless? In this blog post, we’ll expand on 3 main retail app problems and the main takeaways. (more…)
It’s no surprise that mobile has influenced the change in consumer attitudes, buying/browsing/communication and way of life! Marketers are willing to master mobile, but they’ve had great difficulty in figuring out how to do so. Find out what we believe constitutes good mobile marketing.
Turning mobile web visitors into native app users is no easy feat. Here’s how to set up a viable user acquisition strategy and learn how it adds increased value to your bottom line.
2016 was an impressive year for mobile. We officially surpassed the mobile tipping point. It’s estimated that they’re over 2.1 billion smartphone users worldwide! Now, the bar is exceptionally high for 2017. One out of every 3 people will own a smartphone or mobile-connected device WORLDWIDE. That’s huge considering that just 10 years ago the first modern-day smartphone, the iPhone came out. (more…)