MOBILEBRIDGE IN THE NEWS
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International Mobile App Engagement and Analytics Leader, MobileBridge, Experiences Déjà Vu in New (England) Home, Inking Hingham’s Deja View Concepts
NH-Based Mobile App Engagement Platform Adds Advanced Video Tracking Innovator to Industry Leading Partner List
NASHUA, NH (OCTOBER 18, 2016): MobileBridge, the international leader in advanced mobile app engagement and analytics is proud to announce its latest domestic partnership following recent entrance to the U.S. market, welcoming Greater Boston-based, Deja View Concepts, to its partner roster of globally recognized industry leaders including DigitasLBi, IBM and SAP, as well as Boston based digital pioneers such as Boston Interactive and Verndale.
“It’s very exciting to team with a fellow innovator in the local tech space to accelerate our presence here in the Greater Boston area,” said MobileBridge CEO, Eyal Oster. “Deja View Concepts is doing some unparalleled work in the world of advanced video tracking and we can’t wait to utilize our innovative platform to enhance engagement with their app-based technology.”
Deja View is climbing aboard the MobileBridge platform to power an integrated video mobile app experience utilizing its Paparazzi Pass app, the world’s first fully-automated app-based video and photo system, at Urban Air indoor trampoline park locations nationwide.
“Urban Air delivers an action theme park experience totally unique in its competitive space and the functionality of Paparazzi Pass in capturing that action and sharing it with the social world presents amazing opportunities in venue brand engagement,” said Deja View Concepts CEO, Hans Dietterich.
Paparazzi Pass takes creating the ultimate selfie to an entirely new level. Deja View’s HD cameras installed strategically throughout hundreds of Urban Air locations nationwide will capture action video of guests’ most memorable moments on film and enable guests to download footage to their phone or other device in real time. That video or still shot is not only automatically stored on the device for lasting memories of their experience, but also can then be edited and shared via numerous social channels.
Content captured and easily shared by guests using the Paparazzi Pass app at Urban Air locations provides unique, interactive content used to drive brand engagement back to Urban Air. The synergy between Paparazzi Pass and MobileBridge provides the Urban Air visitor a unique, individualized experience like none other. An integrated and automated loyalty program will allow Urban Air to market to their segments of visitors and provide targeted messages and offers to optimize the guest experience and drive more visits to the parks.
“By powering Paparazzi Pass with the MobileBridge platform, we as a team are providing Urban Air the ability to set up contextual and highly personalized engagements for app users drawing from location, social, commercial and external data,” said Oster. “Our partnership aims to bring a unique solution and new business model in engagement between venue and guest.”
MobileBridge expanded its global footprint in early September by establishing new headquarters in Nashua, NH, and aims to continue partnering with the wealth of forward-thinking companies in the Greater Boston and New England areas who understand the vital importance of engaging customers via mobile apps. Prior to expanding from existing offices in Amsterdam and London, MobileBridge developed a proven track record of providing top businesses such as Burger King, Volkswagen, Audi, Pirelli and more, the power to easily deliver compelling mobile experiences that lead to conversions, improve acquisition and attention rates, drive direct and indirect revenue, monetize mobile customer engagement and provide actionable data and insights.
MobileBridge’s partnership with Deja View Concepts is the first to fall under MobileBridge’s ratified partner program upon entering the U.S. Market. The program is designed to support a community of international digital innovators creating an ecosystem which couples leading technologies and strategists to provide the market end-to-end mobile app solutions to attract, engage, retain, and convert and ultimately delight users. Together, MobileBridge and their partners provide marketing teams solutions in app development, design, app accelerators, omni-channel strategy consulting, digital content, and mobile marketing strategy.
About Deja View Concepts, Inc.
Deja View Concepts, Inc. is the world leader in automated video and photo services for resorts and consumer activities. Targeting action sports, amusement and resort markets, the Paparazzi Pass product draws consumers to the app with its “Ultimate Selfie” photos and videos, while simultaneously offering customer demographic data and analytics to the resort or property operator. For more information visit www.paparazzipass.com. Deja View Concepts, Inc. is based in Hingham, MA.
About Urban Air Trampoline & Adventure Park
Urban Air is the Nation’s #1 destination for family fun featuring a variety of activities perfect for all ages and fitness levels. Summer Camps, Fitness Classes, Dodgeball leagues and Open Jump occur on wall-to-wall trampoline arenas, a foam pit, dodgeball court, slam dunk track, and runway within each of the Urban Air Trampoline Park locations. Urban Air Trampoline Park is the perfect venue for kids’ birthday parties, church events, corporate gatherings or a day out for some family fun. For more information on the company and franchising opportunities please visit www.UrbanAirTrampolinePark.com.
MobileBridge is the leader in mobile app engagement and analytics. Our platform provides businesses the power to easily deliver compelling mobile experiences that lead to conversions. Through rich, interactive native assets, customers create dynamic, contextual mobile experiences for targeted segments. As a cloud platform, we easily integrate with all existing systems such as CRM, marketing automation, e-commerce or other to connect data to build true 360 views of your customers.
Real-time analytics provides insights into customer behavior and enables teams to make informed business decisions quickly. With offices in Boston, Amsterdam, and London, we help companies like Volkswagen, Pirelli, and Burger King elevate their mobile apps to engage users, build brand loyalty, and drive revenue. Learn more at www.mobilebridge.com, check out our blog, or follow us on LinkedIn or Twitter.
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